by Laurie Sullivan
Budgets for advertising on Facebook continue to grow at a faster clip compared with paid search, according to Kenshoo Social. But are budgets growing … Read the whole story
by Laurie Sullivan
Involver has created a near-real-time ad meter that will tally votes on Super Bowl XLVI ads from sites across the Internet. The Facebook platform … Read the whole story
by Gavin O'Malley
Throughout 2011, CPG brands spent more than any other group on video advertising -- making up 24% of all dollars spent, according to new … Read the whole story
by Gavin O'Malley
So much for The New York Times Co.'s phoenix-like return to digital prosperity. Due to declines in cost-per-click and display advertising at the About … Read the whole story
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by Mark Walsh
With the movie premiere of "The Hunger Games" set for March 23, Hollywood is probably hoping the film version of the wildly popular young … Read the whole story
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by Steve McClellan
Kantar reported that digital coupon distribution was up just over 12% in 2011 versus the prior year. By comparison, the number of coupons printed … Read the whole story
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by Mark Walsh
AOL selected Yahoo's Right Media Exchange as the platform to provide real-time access to its inventory as part of the display advertising agreement that … Read the whole story
by Wendy Davis
The battle between EMI's Capitol Records and "used" digital music store ReDigi has drawn the attention of Google, which this week attempted to file … Read the whole story
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by The Editor
Or tweet some yourself at Twitter hashtag #MPSuperAds Sunday before, during or after the kick-off of Super Bowl XLVI at 6:30 (ET) on NBC. … Read the whole story
COMMENTARY
by George Simpson, Featured Contributor
By implanting electrodes directly into a part of participants' brains, scientists at UC Berkeley (where else) have found a way to reconstruct words someone … Read the whole story