by Laurie Sullivan
Twitter's international focus grew Thursday with the appointment of two former Google execs. Shailesh Rao will serve as Twitter's vice president of international revenue, … Read the whole story
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by Joe Mandese
Asserting that content has "passed the crown" from traditional media to online, Wall Street equity researcher Pivotal Research Group initiated coverage of three ad-supported … Read the whole story
by Erik Sass
The country's largest newspaper publisher plans to create online paywalls for scores of local community newspapers nationwide. As with other newspaper's online paywalls, Dickey … Read the whole story
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by Joe Mandese
In another strong indication that the advertising recovery is sustainable, U.S. advertisers and agencies continue to be near their most confident levels of future … Read the whole story
by Mark Walsh
On its one-year anniversary earlier this month, 'The Daily' announced the publication had amassed 100,000 paid subscribers to date, making it the third top-grossing … Read the whole story
by Wendy Davis
Google, Apple, Research in Motion and other companies with app marketplaces have promised California Attorney General Kamala Harris that they will require developers to … Read the whole story
by Mark Walsh
Cambridge, MA-based start-up Swoop is launching a new service that lets Web publishers and advertisers show relevant local offers to consumers at the right … Read the whole story
by Mark Walsh
comScore's "Mobile Future' report noted that mobile media use -- defined as browsing the mobile Web, accessing applications, or downloading content --- has surpassed … Read the whole story
by Gavin O'Malley
It's no secret that 18- to-34-year-olds continue to redefine media consumption; new Nielsen research explains why. Along with NM Incite, Nielsen found this demo … Read the whole story
COMMENTARY
by George Simpson, Featured Contributor
Devotees of this space will recall that I wrote about the use of facial recognition technology in advertising about two years ago, when NEC … Read the whole story
COMMENTARY
by Laura Patterson
Analytics is our opportunity to actively contribute to fact-based decisions. Through analytics, marketers can achieve new insights about customers, markets, products, channels, and marketing … Read the whole story