Continuing to lose face among marketers, new research shows that clicks and total impressions are far from the best way to measure online conversions. … Read the whole story
A new study from TNS identifies location-based services (LBS) as the function mobile users worldwide are most interested in using on their devices. As … Read the whole story
A new BrightEdge report details a 47% increase in engine rankings when aligning Twitter and organic search. Tiny Prints achieved the uptick, improving online … Read the whole story
ACTV8.me -- which has deals with Fox Broadcasting (for "New Girl"), Mark Burnett Productions, Oxygen TV, Virgin Produced -- says early data shows users … Read the whole story
Google's latest: Google Drive, a place in the cloud where consumers and marketers can share stuff. It allows users to search by keyword and … Read the whole story
The mother of an underage Facebook user has sued the company for allegedly refusing to refund money that her son spent on virtual currency … Read the whole story
Forrester evaluates enterprise "listening" vendors, broken down by product fit and customer success. Visible Technologies shared the top spot with Radian6, thanks to their … Read the whole story
New digital video services should be permitted to operate on a level playing field with broadcasters and other traditional programming services, former TV and … Read the whole story
Sometimes, what's old is new again. AOL, whose robust content syndication strategy has helped distance itself from its aggregator past, is once again touting … Read the whole story
According to app analytics firm Distimo, Instagram has enjoyed a phenomenal growth curve -- not only in downloads, but in user photo sharing activity. … Read the whole story