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by Gavin O'Malley
Just as gadget-crazed as consumers, advertisers are expected to accelerate their nontraditional media spends through 2012. MagnaGlobal now expects spending on Internet media (including … Read the whole story
COMMENTARY
by Mike Bloxham, Op-Ed Contributor
Digital video provider Perform Group has struck a deal to offer a range of international sports on a subscription basis to Facebook's 900 million … Read the whole story
by Mark Walsh
Cox Digital Solutions has created a separate division to sell mobile inventory across its network of local media and vertical content sites. The new … Read the whole story
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by Ross Fadner
Women took center stage during NBCUniversal's digital content "NewFront" in New York Tuesday night, as the traditional media giant unveiled a slate of video-related … Read the whole story
by Laurie Sullivan
Yahoo and Microsoft have added small- and medium-sized business services, each launching their own version and rebranding tools. Yahoo Small Business will introduce the … Read the whole story
by Mark Walsh
During the holiday season, IBM issued a series of benchmark reports showing steep year-over-year gains in the proportion of online retail traffic and sales … Read the whole story
by Wendy Davis
Behavioral targeting company AudienceScience has tapped Microsoft vet Robert Gratchner to serve as vice president of privacy. Gratchner, who also is chairman of the … Read the whole story
by Mark Walsh
Return Path projects that mobile will overtake Webmail and the desktop PC to become the leading platform for e-mail by year's end. Email readership … Read the whole story
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by David Goetzl
NBCUniversal is launching a centralized digital gaming platform across its properties. The Universal Games Network creates a platform that various business units can tailor … Read the whole story
by Wendy Davis
Two pay-per-click marketers who sued Facebook for allegedly charging them for invalid clicks are seeking permission to appeal a recent decision denying them class-action … Read the whole story