by Joe Mandese
Social media has surpassed search, and is poised to overtake online display advertising as the No. 1 source of digital media planning and buying, … Read the whole story
COMMENTARY
by Jeff Einstein
Life in the digital 21st century is really a function of euphemizing ourselves from cradle to grave. Maybe that's always been the case, but … Read the whole story
by Laurie Sullivan
Visibility to actually view where ads surface on Web sites has been an issue for publishers and advertisers trying to keep track of performance. … Read the whole story
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by Ross Fadner
Google is making a big bet on original video content, unveiling a plan to back its YouTube channels initiative with $200 million in marketing … Read the whole story
by Mark Walsh
With more people using smartphones while shopping for homes, Trulia is launching a mobile ad platform to help real estate agents reach in-market home … Read the whole story
by Gavin O'Malley
Fresh off its first "upfront," AOL has named Brad Elders as senior vice president of East Coast sales. Elders will oversee sales, account management … Read the whole story
by Wendy Davis
A federal judge has rejected a request by Google to delay a potential class-action lawsuit alleging that its social apps company Slide violated a … Read the whole story
by Laurie Sullivan
Some 19 million males with a household income of more than $100,000 spend twice as much when shopping online compared with their female counterparts, … Read the whole story
by Mark Walsh
More than three-quarters (79%) of U.S. smartphone and tablet owners have used their devices for shopping-related activities, according to Nielsen. The study showed smartphones … Read the whole story
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by Gavin O'Malley
For consumers, the golden rule is "buyer beware." For marketers, it should perhaps be: "beware of socially adept consumers." New research indicates that consumers … Read the whole story
by Steve Smith
The top-grossing reference app for the iPhone, WhitePages.com, gets a 2.0 upgrade this morning. The ability to discover your neighbor's identity in a "What's … Read the whole story