by Mark Walsh
Facebook is taking steps to boost ad spending directly through brand pages, while also giving marketers new tools for managing their presence on the … Read the whole story
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by Laurie Sullivan
Google said Thursday it submitted applications for more than 50 top level domain names (TLDs) for .google, .docs, .youtube, and .lol to the Internet … Read the whole story
by Joe Mandese
To all but the most plugged-in industry insiders, the rapid proliferation of ad technologies, platforms and processes that have been changing the way advertisers … Read the whole story
by Laurie Sullivan
Google could gain a financial boost from paid advertisers looking to improve product search results on Google Shopping, but not all online ad experts … Read the whole story
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by Gavin O'Malley
Displaying a mixture of caution and disinterest in digital investments, media giants continue to put their money elsewhere, and into stock buybacks in particular. … Read the whole story
by Wendy Davis
Microsoft's next version of its Internet Explorer browser will come with do-not-track already turned on. But some privacy experts say that Microsoft's move actually … Read the whole story
by Wayne Friedman
Internet-connected or smart TVs may be the coming wave of new consumer equipment, but actual usage of those special TV functions may be wanting … Read the whole story
by Steve Smith
PayPal's relentless attempt to pre-empt NFC-enabled mobile payment systems continues with an m-payment app in the UK. Cashiers can scan a barcode from a … Read the whole story
by Steve Smith
An army of secret shoppers and brand auditors are being empowered by a new app from Quri. In exchange for cash, shoppers take on … Read the whole story
COMMENTARY
by George Simpson, Featured Contributor
I can't think of another industry with as much dysfunctional interdependence as the television business. The programmers need and hate the carriers, advertisers need … Read the whole story