CANNES, FRANCE - In a move to expand its creative chops, especially as it relates to media innovation, Boston-based independent digital agency SapientNitro has … Read the whole story
In a development that is causing Wall Street analysts to speculate that there might be more to the story, Google held its annual meeting … Read the whole story
In its ongoing effort to woo advertisers, Facebook Thursday highlighted results of recent campaigns by Electronic Arts, 1-800-Flowers, P&G and others using its Sponsored … Read the whole story
Every image tells a story on television, but not a complete picture without real-time tweets connecting TV with online, says Twitter CEO Dick Costolo, … Read the whole story
More than a third (34%) of companies say they plan to launch mobile ad campaigns within the next 12 months, according to IBM "State … Read the whole story
Mediaocean has hired David Oliveira to run its year-old M|Buy operation as senior vice president and general manager. M|Buy, which includes a demand-side ad … Read the whole story
Microsoft Bing rolled out an update to its image search feature on Thursday, just weeks after redesigning its search results page. The company said … Read the whole story
Interpublic Group's RG/A took home one of two Grand Prix awards in the Cyber Lion category Wednesday night at Cannes for its work on … Read the whole story
Representing a challenge for gadget-crazed marketers, their most prized demographic (moms) also happen to be the biggest critics of today's technology overload. Read the whole story
Handing "Men's Journal" a victory, a federal judge has dismissed a Web user's lawsuit alleging that the magazine violated a California law dealing with … Read the whole story
Watching paid video content on mobile devices is climbing --- but gaming consoles remain the overall leader when looking at all new digital devices. Read the whole story
While Europe teeters on the brink of insolvency, the Middle East teeters on the brink of chaos from Cairo to Damascus, and the ad … Read the whole story
In a New York Times column titled "The Twitter Trap," published in May 2011, Bill Keller noted the latest mobile developments before confessing that … Read the whole story
If a minor UK politician can launch something Twitter like in her spare time, just think what major media brands with marketing and management … Read the whole story