by Laurie Sullivan
Attempting to make online video ad buying similar to television, Affine Systems rebranded to SET and introduced methods and technology for contextual targeting. In … Read the whole story
by Gavin O'Malley
Hearst Digital Media will use Sprinklr's tools to help its media properties -- including 'Elle,' 'Cosmopolitan' and 'House Beautiful' -- post across social networks, … Read the whole story
by Mark Walsh
Smartphones and tablets are taking over the Wi-Fi airwaves. The mobile devices accounted for more than half (52%) of Wi-Fi use in the second … Read the whole story
by Erik Sass
Being a digital-only publication isn't saving News Corp.'s tablet-inspired newspaper, The Daily, from some of the trends affecting the print newspaper business: the need … Read the whole story
by Wendy Davis
In a blow to Microsoft, a judge has refused to dismiss a potential class-action lawsuit alleging that it sent text spam to consumers -- … Read the whole story
by Wendy Davis
Verizon has agreed to pay $1.25 million to settle allegations that it wrongly prevented wireless users from accessing apps that allowed them to transform … Read the whole story
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by Joe Mandese
Aegis Group, which itself has agreed to be sold to Japan's Dentsu, has been on an acquisitions tear, and this morning announced two new … Read the whole story
by David Goetzl
Yahoo is making a bid to be a pacesetter in media companies' burgeoning emphasis on developing second-screen experiences, where TV viewing content is synced … Read the whole story
by David Goetzl
Politicians who find the prevailing winds blowing against them can now turn to the Weather Channel to build support. The channel is joining many … Read the whole story
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by Steve Smith
Another Web ad net has followed the usage patterns and the inventory into mobile. CTX says that it only took a few months to … Read the whole story
COMMENTARY
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It was only four years ago to the day -- August 1, 2012 -- that the Great Culture Wars started. Fast-food companies inflamed the … Read the whole story
COMMENTARY
by Mike Bloxham, Op-Ed Contributor
With all the shenanigans over in London right now surrounding the Olympic games, it's inevitable that the lives of Londoners and those in towns … Read the whole story