by Mark Walsh
Design and ad-related changes that Facebook introduced in the lead-up to its IPO suggest that companies will probably have to spend more on paid … Read the whole story
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by Joe Mandese
About.com is about to add a new chapter in its short but storied history as the Web's first important content farmer, changing hands Sunday … Read the whole story
by Laurie Sullivan
AT&T AdWorks is expected to launch an ad platform in September allowing brands to target ads online based on TV and mobile data. Two … Read the whole story
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by Joe Mandese
Shares of consumer electronics marketer Samsung tumbled this morning following a U.S. jury's decision Friday to award Apple a $1 billion settlement in a … Read the whole story
by Steve McClellan
Social Teeth, billed as a sort of Kickstarter for political ads, has enlisted Aegis' Jumptank and Carat to help plan and implement independent advocacy … Read the whole story
by Mark Walsh
The Summer Olympics bolstered display advertising across the home pages of the major Web portals in June and July. Advertising related to the Games … Read the whole story
by Steve McClellan
Annalect Group, the data and analytics division of Omnicom Media Group, has hired Porter Novelli's Israel Mirsky as global director of social products. The … Read the whole story
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by Laurie Sullivan
Fortune 500 companies, especially luxury brands, don't want to list social media as a means for customers to contact them. Fifty-one percent of Fortune … Read the whole story
by Wendy Davis
Faced with a series of high-profile privacy gaffes, Google intends to hire data privacy engineers. Google's move comes two weeks after the company agreed … Read the whole story
COMMENTARY
by Bob Garfield, Featured Columnist
At exactly the same moment Obama was seducing 69.5 million voters, another iconic figure was -- out of all common sense and experience -- … Read the whole story
COMMENTARY
by Laura O’Shaughnessy
As digital advertising expands into the new frontier of social media, the industry is faced with defining the value of an ad on these … Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
Leading economic indicators now get an app of their own. For wonks and marketers, Sapient and the Census Bureau have partnered on an app … Read the whole story