Making the move on Madison Avenue, AOL has scored Jack Bamberger to serve as its new head of agency and industry relations. He exits … Read the whole story
The start-up world is build on a two-legged platform of technology and finance. Yet there is a third leg: The marketing leg is the … Read the whole story
A new study released today by WPP's GroupM suggests that Facebook users are indeed being bombarded with fewer organic posts, but that the dialed-down … Read the whole story
We have some hot new technologies here, and we should have some sizzling hot leveraging going on 24-7. It's a team effort, but the … Read the whole story
Heading for AOL, Jack Bamberger is out at MEC, where he served as president of digital in North America for the past six months. … Read the whole story
The new IAB guidelines require client-side counting for mobile Web ad impressions to increase consistency with computer-based ad measurement. The goal is to help … Read the whole story
Apple has fallen to No. 6 in the Greenpeace International Guide to Greener Electronics. That could give marketers a headache when tying Apple iOS … Read the whole story
Viggle, the social TV rewards site, has bought bigger social TV media competitor GetGlue for $25 million in cash and stock. The newly merged … Read the whole story
Searches for the keyword term "holiday gift" on Google.com continue to climb, spiking 156% since Nov. 1, while "black Friday" rose 546%, according to … Read the whole story
Telecoms often argue that Net neutrality rules will discourage investment in broadband networks. But a coalition of Web companies including Google, Netflix and Twitter … Read the whole story