by Laurie Sullivan
Digital agency 360i will release guidelines Tuesday that offer up a road map to guide companies in need of a chief data scientist or … Read the whole story
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by Joe Mandese
Austin-based independent T3 has named Greg Pomaro senior vice president-executive media director of its San Francisco office. Pomaro joins from Interpublic, where he was … Read the whole story
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by Joe Mandese
Adelphic Mobile, a start-up founded by former key players of Quattro and Apple's iAd that is trying to develop a powerful and easy-to-use platform … Read the whole story
by Mark Walsh
Mobile has generated buzz lately as a rapidly growing tool for holiday shopping, but a recent report says most consumers don't want to receive … Read the whole story
by Wendy Davis
Arguing that consumers weren't injured "in any legally recognizable way," Vibrant Media has formally asked a federal judge to throw out a privacy lawsuit … Read the whole story
by Erik Sass
OneSpot is launching a new service that uses native advertising to drive traffic to branded content in various formats, including blogs, white papers, YouTube … Read the whole story
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by Gavin O'Malley
Consumers now spend a full 30% of their mobile time on social media networks, according to new data from Nielsen and NM Incite. Read the whole story
by Mark Walsh
News Corp.'s planned shutdown of 'The Daily' underscores the challenge of selling mobile news subscriptions for even the most ambitious and well-funded ventures. In … Read the whole story
by Steve McClellan
WPP CEO Martin Sorrell told UBS conference attendees that WPP "could have another record year this year" with revenue growth of 5% and pre-tax … Read the whole story
COMMENTARY
by Neil Mody
When it comes to building brand and audience, publishers have worn marketing hats for a while. Today marketers must become publishers too, and engage … Read the whole story
by Fern Siegel
Logo TV founder Matt Farber has a new idea -- and new venue -- for "Gwist," his latest project. Gwist, which stands for "TV … Read the whole story