by Laurie Sullivan
Ad agency Dentsu, Recruit Holdings, and their joint venture Blogwatcher have inked a deal with Qualcomm Labs to license Gimbal. The new technology supports … Read the whole story
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by Joe Mandese
Adelphic Mobile, a start-up founded by former key players of Quattro and Apple's iAd that is trying to develop a powerful and easy-to-use platform … Read the whole story
by Wendy Davis
A deal to resolve a class-action lawsuit stemming from Facebook's sponsored stories program took a major step forward this week, when U.S. District Court … Read the whole story
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by Joe Mandese
Austin-based independent T3 has named Greg Pomaro senior vice president-executive media director of its San Francisco office. Pomaro joins from Interpublic, where he was … Read the whole story
by Mark Walsh
Since reports that Apple was planning to launch its own streaming music service began circulating in September, Pandora has faced increased investor uncertainty. Concerns … Read the whole story
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by Gavin O'Malley
AOL's Advertising.com unit late Tuesday announced the acquisition of ad-targeting and retargeting specialist Buysight. Terms of the deal were not disclosed, but Buysight -- … Read the whole story
by Gavin O'Malley
Fashion commerce community Poshmark just closed $12 million in Series B financing, led by Menlo Ventures. Poshmark encourages members to buy and sell fashion … Read the whole story
by Fern Siegel
Logo TV founder Matt Farber has a new idea -- and new venue -- for "Gwist," his latest project. Gwist, which stands for "TV … Read the whole story
by Wayne Friedman
On Tuesday Walt Disney gave Netflix, the big subscription service, a shot in the arm. It inked an executive deal for the pay TV … Read the whole story
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by Erik Sass
The Times, they are a-changin' -- their business model, that is. The venerable British publication is offering a new digital subscription package which bundles … Read the whole story
by Steve Smith
In a move that extends its push messaging services into Apple's iOS mobile wallet, Urban Airship acquires Tello. The combination of features could turn … Read the whole story
by Steve Smith
Games companies with multiple titles in their portfolio have a lock on revenue in the Apple and Google app stores, says Canalys. More than … Read the whole story
COMMENTARY
by Alex Rahaman
Using advanced tracking and optimization technology, mobile advertisers can avoid consumers who click by mistake and focus on those who click with a purpose. Read the whole story