Ad agency Dentsu, Recruit Holdings, and their joint venture Blogwatcher have inked a deal with Qualcomm Labs to license Gimbal. The new technology supports … Read the whole story
Adelphic Mobile, a start-up founded by former key players of Quattro and Apple's iAd that is trying to develop a powerful and easy-to-use platform … Read the whole story
A deal to resolve a class-action lawsuit stemming from Facebook's sponsored stories program took a major step forward this week, when U.S. District Court … Read the whole story
Austin-based independent T3 has named Greg Pomaro senior vice president-executive media director of its San Francisco office. Pomaro joins from Interpublic, where he was … Read the whole story
Since reports that Apple was planning to launch its own streaming music service began circulating in September, Pandora has faced increased investor uncertainty. Concerns … Read the whole story
AOL's Advertising.com unit late Tuesday announced the acquisition of ad-targeting and retargeting specialist Buysight. Terms of the deal were not disclosed, but Buysight -- … Read the whole story
Fashion commerce community Poshmark just closed $12 million in Series B financing, led by Menlo Ventures. Poshmark encourages members to buy and sell fashion … Read the whole story
Logo TV founder Matt Farber has a new idea -- and new venue -- for "Gwist," his latest project. Gwist, which stands for "TV … Read the whole story
On Tuesday Walt Disney gave Netflix, the big subscription service, a shot in the arm. It inked an executive deal for the pay TV … Read the whole story
The Times, they are a-changin' -- their business model, that is. The venerable British publication is offering a new digital subscription package which bundles … Read the whole story
In a move that extends its push messaging services into Apple's iOS mobile wallet, Urban Airship acquires Tello. The combination of features could turn … Read the whole story
Games companies with multiple titles in their portfolio have a lock on revenue in the Apple and Google app stores, says Canalys. More than … Read the whole story
- COMMENTARY
Using advanced tracking and optimization technology, mobile advertisers can avoid consumers who click by mistake and focus on those who click with a purpose. Read the whole story
