Tokyo-based ad holding company Dentsu Inc. has formed a strategic alliance with Digital Garage, an early investor in Twitter, the companies have confirmed. As … Read the whole story
Marin Software will go through an IPO in 2013, Chris Lien, founder and CEO of Marin Software, told MediaPost, but declined to disclose the … Read the whole story
An Australian doctor has sued Google for allegedly defaming him with its autocomplete feature. Read the whole story
If you made the switch from print books to e-books this year, you're not alone. The proportion of Americans 16 and older who read … Read the whole story
With millions of iPhones, iPads, Kindle Fires and Galaxy S III handsets given as gifts, more iOS and Android devices were again activated on … Read the whole story
There's a stilted, "Twilight Zone"-ish vibe to the opening of this commercial, as if the viewer somehow broke through the time/space continuum to find … Read the whole story
There is no marketing technique more powerful than word of mouth. Brands to optimize it in their social marketing mix. Read the whole story