by Laurie Sullivan
Microsoft worked with four advertising agencies to make touch part of the brand experience in Windows 8 on Surface tablets. Each of the four … Read the whole story
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by Gavin O'Malley
Building up its newly formed "Brand Group," AOL has acquired electronics review site gdgt for an undisclosed sum. Last year, gdgt (pronounced "gadget") partnered … Read the whole story
by Laurie Sullivan
Fraud and ad collision continue to plague the online advertising industry. More than 20% of the ads being placed through publishers directly and through … Read the whole story
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by Mark Walsh
Facebook has closed its Preferred Marketing Developer (PMD) program to new applicants for now as it sets updated requirements, reflecting its focus on driving … Read the whole story
by Mark Walsh
Worldwide mobile phone sales declined slightly last year for the first time since 2009, the result of difficult economic conditions, shifting consumer preferences and … Read the whole story
by Wendy Davis
Yahoo and American Express have been sued by two entrepreneurs for allegedly stealing their idea for an online travel business. Tyler Strateman and Samuel … Read the whole story
by Joe Mandese
Reporting on what proved to be a "difficult, uncertain and disappointing" 2012, Publicis chief Maurice Levy this morning cautioned shareholders that 2013 "looks like … Read the whole story
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by Joe Mandese
Nielsen late Wednesday announced a secondary public offering of 35 million shares of common stock, which would be sold by "certain existing shareholders" -- … Read the whole story
by Erik Sass
The National Geographic Channel is riding the wave of interest in all things Lincoln-related with a new "factual drama," "Killing Lincoln." The New York … Read the whole story
COMMENTARY
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It was the lunge seen round the world: Senator Marco Rubio got cottonmouth during his live, televised response to President Obama's State of the … Read the whole story
COMMENTARY
by Mike Bloxham, Op-Ed Contributor
Not all apps are created equal - there is a world of difference between downloads and habitual use. Games have also becomes a major … Read the whole story