Microsoft worked with four advertising agencies to make touch part of the brand experience in Windows 8 on Surface tablets. Each of the four … Read the whole story
Building up its newly formed "Brand Group," AOL has acquired electronics review site gdgt for an undisclosed sum. Last year, gdgt (pronounced "gadget") partnered … Read the whole story
Fraud and ad collision continue to plague the online advertising industry. More than 20% of the ads being placed through publishers directly and through … Read the whole story
Facebook has closed its Preferred Marketing Developer (PMD) program to new applicants for now as it sets updated requirements, reflecting its focus on driving … Read the whole story
Worldwide mobile phone sales declined slightly last year for the first time since 2009, the result of difficult economic conditions, shifting consumer preferences and … Read the whole story
Yahoo and American Express have been sued by two entrepreneurs for allegedly stealing their idea for an online travel business. Tyler Strateman and Samuel … Read the whole story
Reporting on what proved to be a "difficult, uncertain and disappointing" 2012, Publicis chief Maurice Levy this morning cautioned shareholders that 2013 "looks like … Read the whole story
Nielsen late Wednesday announced a secondary public offering of 35 million shares of common stock, which would be sold by "certain existing shareholders" -- … Read the whole story
The National Geographic Channel is riding the wave of interest in all things Lincoln-related with a new "factual drama," "Killing Lincoln." The New York … Read the whole story
It was the lunge seen round the world: Senator Marco Rubio got cottonmouth during his live, televised response to President Obama's State of the … Read the whole story
Not all apps are created equal - there is a world of difference between downloads and habitual use. Games have also becomes a major … Read the whole story