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by Mark Walsh
Local business spending on digital promotions will grow 12% to $36.1 billion this year, as companies ramp up coupons and discounts. That total is … Read the whole story
by Laurie Sullivan
A change in consumer behavior continues to fragment the advertising industry, challenging brands, agencies, content marketers and application developers to capture consumers' attention. While … Read the whole story
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by Mark Walsh
Yahoo has acquired recommendation startup Jybe, founded in 2011 by three former Yahoo employees. The company's stated mission was to help people find things … Read the whole story
by Gavin O'Malley
Mobile advertising and publishing platform Tapjoy has brought on Jeff Drobick to fill the newly created position of chief product officer. Most recently president … Read the whole story
by Laurie Sullivan
U.S. consumers now spend 1 in every 10 discretionary dollars online -- about $190 billion overall in 2012, but it turns out that those … Read the whole story
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by Mark Walsh
People spend the most time playing mobile games and using their devices to social network during weekday TV prime-time hours -- 8 p.m. to … Read the whole story
by Wendy Davis
Amazon's IMDb.com will have to defend itself at trial for allegedly breaching its privacy policy by publishing actress Junie Hoang's true age, a judge … Read the whole story
by Wayne Friedman
TV-related social media activity does have a relationship to TV ratings. But does it cause TV ratings to climb? There's no proof yet. But … Read the whole story
COMMENTARY
by Erin Hughes
SXSW Interactive is all about people. It is, of course, a forum for the latest and greatest groundbreaking approaches in creativity and innovation - … Read the whole story