Local business spending on digital promotions will grow 12% to $36.1 billion this year, as companies ramp up coupons and discounts. That total is … Read the whole story
A change in consumer behavior continues to fragment the advertising industry, challenging brands, agencies, content marketers and application developers to capture consumers' attention. While … Read the whole story
Yahoo has acquired recommendation startup Jybe, founded in 2011 by three former Yahoo employees. The company's stated mission was to help people find things … Read the whole story
Mobile advertising and publishing platform Tapjoy has brought on Jeff Drobick to fill the newly created position of chief product officer. Most recently president … Read the whole story
U.S. consumers now spend 1 in every 10 discretionary dollars online -- about $190 billion overall in 2012, but it turns out that those … Read the whole story
People spend the most time playing mobile games and using their devices to social network during weekday TV prime-time hours -- 8 p.m. to … Read the whole story
Amazon's IMDb.com will have to defend itself at trial for allegedly breaching its privacy policy by publishing actress Junie Hoang's true age, a judge … Read the whole story
TV-related social media activity does have a relationship to TV ratings. But does it cause TV ratings to climb? There's no proof yet. But … Read the whole story
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SXSW Interactive is all about people. It is, of course, a forum for the latest and greatest groundbreaking approaches in creativity and innovation - … Read the whole story
