by Laurie Sullivan
Marin Software went public on the New York Stock Exchange Friday trading on the symbol MRIN. The company raised $105.7 million in total funding, … Read the whole story
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by Joe Mandese
U.S. ad spending expanded 4% during the first two months of 2013 vs. the same period in 2012, according to actual buying data from … Read the whole story
by Laurie Sullivan
Starcom has built a framework to support clients' search engine marketing campaigns based on the ease or the difficulty of finding a brand's products … Read the whole story
by Gavin O'Malley
Not everyone associates Apple with online entertainment, but its iTunes property is second only to YouTube in the category. The music-cum-media content hub attracted … Read the whole story
by Wendy Davis
A judge has signed off on a class-action settlement requiring Netflix to pay $9 million in order to resolve a class-action privacy lawsuit. The … Read the whole story
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by Steve McClellan
Technology brands are making the most powerful connections with consumers. The "cultural vibrancy" of brands determines how brands are perceived by respondents in terms … Read the whole story
by Sarah Mahoney
While it's hard to definitely say which strategy works better, new data from Kontera -- which tracks some 400 million real-time content views and … Read the whole story
by Mark Walsh
With the BlackBerry launching its Z10 smartphone in the U.S. Friday, the phone maker faces an uphill battle going up against Android and iOS … Read the whole story
by Steve Smith
One of the next great battlegrounds for mobile devices at retail will involve indoor mapping. Apple has joined the fray, apparently, by acquiring the … Read the whole story
COMMENTARY
by Bob Garfield, Featured Columnist
In honor of the new baseball season, here is another edition of Wild Pitches, the semiannual feature featuring publicists and other corporate communicators who … Read the whole story
COMMENTARY
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This Sunday, "Lean In," Sheryl Sandberg's just-published and hotly debated career primer for women, will debut at number one on "The New York Times" … Read the whole story