by Mark Walsh
Facebook has begun testing ads sold through the Facebook Ad Exchange (FBX) in the news feed. Until now, those ads -- which allow marketers … Read the whole story
by Laurie Sullivan
Microsoft continues to work on voice-assistive technologies. The goal is to help people accomplish tasks more quickly through natural and conversational tones, reducing the … Read the whole story
by Mark Walsh
The hashtag as a marketing vehicle came into its own during the Super Bowl. Half the ads included a hashtag reference and advertisers like … Read the whole story
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by Joe Mandese
Digital ad sales pumped up what otherwise would have been an essentially flat over-the-air radio industry in 2012, according to a new analysis from … Read the whole story
by Wendy Davis
An online video service based in California, Alki David's "Aereokiller," hasn't fared well in court. Late last year, U.S. District Court Judge George Wu … Read the whole story
by Gavin O'Malley
Continuing an aggressive expansion, Games.com is slated to officially launch an automated service for developers to add their games to the AOL-owned platform. In … Read the whole story
by Laurie Sullivan
Demandbase closed a $15 million round of financing to support growth of the company's online advertising and Web site optimization platform, enabling business to … Read the whole story
by Mark Walsh
In the last two years, the share of traffic coming from mobile apps on Jumptap's mobile ad network has nearly doubled from 45% to … Read the whole story
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by Steve McClellan
JWT confirmed Tuesday that it was meting out some harsh discipline -- including dismissal of certain employees- -- related to three controversial Ford ads … Read the whole story