LIN Media has become the latest big publisher to diversify into digital agency services, announcing a deal late Friday to acquire HYFN, a full-service … Read the whole story
By 2014, real-time bidding in online video advertising will account for 24.7% of all U.S. online video spending -- or $1.14 billion. RTB has … Read the whole story
Video consumed across multiple devices continues to connect audiences, but puts a burden on publishers to analyze consumer behavior when targeting ads across screens. … Read the whole story
TV may still be king, but the fragmenting video landscape has increasingly challenged media buyers in how and where they allocate budgets in a … Read the whole story
Add NASCAR's Jeff Gordon, a Chevy Camaro, a hidden camera, an unsuspecting car salesman and what do you get? The most popular ad on … Read the whole story
An Australian doctor has quietly withdrawn a lawsuit accusing Google of defaming him with the auto-complete feature. Cancer surgeon Guy Hingston of New South … Read the whole story
AT&T joins the ranks of Verizon and Sprint Monday, offering white-label QR services supported by Scanbuy's automatic identification technologies. The AT&T Mobile Barcode Services … Read the whole story
Disney/ABC Television Group ABC Player app -- the first network to offer a mobile app -- has hit a download milestone. The app has … Read the whole story