by Joe Mandese
Even as Madison Avenue pushes to raise the bar for ad exposure from an "opportunity to see" to a "likelihood to see," a promising … Read the whole story
by Steve McClellan
Andy Jacobs has been promoted to global chief technology officer and director of global partnerships at MRM, a new position at the agency, a … Read the whole story
by Laurie Sullivan
Ask.com will launch a national TV campaign Monday showcasing common questions and answers in uncommon themes and unexpected settings to catch the attention of … Read the whole story
by Mark Walsh
PayPal's alliance with Discover for in-store mobile payments begins rolling out this month. The PayPal POS solution is already available at 20,000 merchant locations … Read the whole story
by Gavin O'Malley
Demographic findings are increasingly critical for marketers as all consumers spend more time watching premium fare online. YouTube continues to attract the lion's share … Read the whole story
by Steve Smith
Android developers always complain about the fragmentation of this operating system, but now the ACLU is asking the FTC to investigate carriers for not … Read the whole story
COMMENTARY
by Bob Garfield, Featured Columnist
There are many explanations for this world of blunder. One is the idiotic value placed on being first with a shard of previously unreported … Read the whole story
COMMENTARY
by
The scarily witless and embarrassing tagline for the new KFC boneless chicken product is boneheaded. What a strange way to go about announcing the … Read the whole story
COMMENTARY
by Apu Gupta
Between Facebook and Instagram alone, consumers are generating nearly 2.5 billion images every week. Add into the mix Pinterest, Tumblr, Polyvore and Wanelo, and … Read the whole story