Publicis Groupe has acquired Costa Rican production company Bosz Digital for an undisclosed sum. The holding company is also in the process of acquiring … Read the whole story
Microsoft's partnership with Facebook takes Bing advertisements into Facebook. The two companies are testing several features, such as ad formats and how Bing ads … Read the whole story
IgnitionOne's management team and employees have funded a cash buyout from Dentsu, its parent company. The unwinding of the deal, which included digital ad … Read the whole story
Mobile, while synonymous with cutting-edge communication, appears to be boosting one of the Web's oldest modes of exchange: email. Read the whole story
The Federal Trade Commission and smartphone manufacturer HTC have finalized a settlement that requires the company to implement a host of new security measures. Read the whole story
New Nielsen data defines mobile shopping as using a device to make a purchase, research products, find stores, check prices, read or write a … Read the whole story
Integrating strategic, data-driven content positioning is a powerful way to increase the number of unique users who engage with your content. This in turn … Read the whole story