Coinciding with Facebook's continued embrace of streaming media, video platform Engajer is rolling out a new service this week to help brands embed video … Read the whole story
Data-driven ad-targeting firm Media6Degrees has acquired mobile media-buying and targeting start-up EveryScreen Media. With the help of EveryScreen, Media6Degrees hopes to offer clients better … Read the whole story
Yahoo's profits rose 46% in the second quarter, but sales came in nearly flat compared with the year-ago quarter, as Yahoo CEO Marissa Mayer … Read the whole story
Ready to take its Web TV offering to new heights, Google has reportedly engaged a number of media companies about licensing their "traditional" TV … Read the whole story
The 2nd Circuit Court of Appeals on Tuesday refused to grant TV networks a new opportunity to argue for an injunction shutting down online … Read the whole story
A study on more than 300 U.S. AdWords accounts from 12 key verticals reveals that 88% of site visitors driven to a destination by … Read the whole story
As part of a broader restructuring effort, About.com announced the appointment of Scott Kim as its new chief operating officer, as well as Alex … Read the whole story
Technology companies that track consumers as they shop in brick-and-mortar stores will work with privacy advocates, regulators and the think tank Future of Privacy … Read the whole story
Looking to separate itself from other TV distributors, Dish Network is allowing third parties to develop mobile apps for its Hopper set-top box. The … Read the whole story
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Hashtags on Twitter, Tumbler, and Google+ and now Facebook, are becoming a powerful tool in a marketer's multichannel arsenal -- particularly given their effectiveness … Read the whole story
