by Mark Walsh
LinkedIn on Tuesday formally launched its new native ad units that appear in users' feeds and look like regular posts except for the "Sponsored" … Read the whole story
by Laurie Sullivan
The rise in programmatic buying continues to drive the decline in premium display ad sales, according to an analyst report published Tuesday. The findings … Read the whole story
by Mark Walsh
Shopkick reports that people can buy select items and earn rewards through its updated app from more than 30 stores, including Target, Macy's, Best … Read the whole story
by Gavin O'Malley
New research shows that Americans over the age of 50 are increasingly making digital media part of their lives. Case in point -- 80% … Read the whole story
by Wayne Friedman
Facebook TV-related content is estimated to be approximately five times that of all other social networks combined. TV-related activity was particularly high for Facebook … Read the whole story
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by Mark Walsh
Foursquare on Tuesday opened up its self-serve ad platform more widely after testing the service with select New York City businesses in recent months. Read the whole story
by Mark Walsh
Mobile industry veteran Michael Becker has joined London-based mobile agency Somo as marketing development and strategic advisor for North America in its San Francisco … Read the whole story
by Mark Walsh
More than half (58%) of smartphone owners, or a third of all adult U.S. shoppers, regularly showroom and buy products from online retailers while … Read the whole story
by Wendy Davis
Hulu argues in new court papers that it does not violate a federal video privacy law by sharing "anonymous" data about viewers with ad … Read the whole story
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by The Editor
Are you a digital media all star, or do you know someone who is? Then please help the editors of OMMA Magazine as we … Read the whole story