by Laurie Sullivan
Google and Microsoft have been working with law enforcement to stop pedophiles from sharing illegal pictures on the Internet. The latest technology blocks links … Read the whole story
by Laurie Sullivan
Microsoft has begun to allow advertisers to target Bing Ads using broad-match keywords, which targets ads based on keywords closely related to the search … Read the whole story
by Mark Walsh
Digital ad spending in local media is expected to grow at a compound annual rate of 14% in the next five years, to $23.1 … Read the whole story
by Laurie Sullivan
Google will open retail showrooms this month featuring products such as Nexus 7 tablets, Chromebook computers, and Chromecast video-streaming devices. Consumers can walk into … Read the whole story
by Mark Walsh
Larger phone screens lead to more mobile content use. Data consumption on smartphones with screens 4.5 inches and up was 44% greater than those … Read the whole story
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by Mark Walsh
Facebook has snagged Michelle Morris, Google's auto industry director, to help lead auto sales at the social network. Morris is based in the company's … Read the whole story
by Gavin O'Malley
Major League Gaming -- the media company that specialized in "eSports," i.e., video games -- is rolling out a new Web presence this week. … Read the whole story
by Wendy Davis
Car companies Volkswagen and BMW, as well as online financial company Scottrade, revised their Web sites in order to comply with the ad industry's … Read the whole story
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by Tyler Loechner
Adding to the already packed list of "something-based targeting," TubeMogul and Resonate have announced a partnership that will bring "motivation-based targeting" to online video … Read the whole story
by Wendy Davis
The NFL and MLB are asking the Supreme Court to hear TV broadcasters' challenge to streaming video company Aereo. The sports groups say in … Read the whole story
COMMENTARY
by Greg Ott
The emphasis for B2B marketers is driving lead conversion, because if visitors remain anonymous, it's impossible to nurture the lead. Or is it? The … Read the whole story
COMMENTARY
by Michael Caccavale
Are you optimizing off of the right data points in mobile, taking itno account the persona you are targeting, and understanding how your cusotmer … Read the whole story