Building on its company pages launched three years ago, LinkedIn introduced "showcase pages" that allow companies to highlight specific brands or products by creating … Read the whole story
Social channels account for less than 1% of total shopping sessions, but of all the social sites connecting or leading consumers to goods and … Read the whole story
Tablet or smartphone? Representing very different modes of mobile engagement, marketers are eager to know which gadget will win out among consumers. The vast … Read the whole story
Native ad spending surpassed $1.6 billion in 2012, according to eMarketer. Earlier this year, the research firm also predicted that the native niche would … Read the whole story
Home Depot is heading into the holiday season with fresh momentum in online sales. The home improvement chain on Tuesday reported a 50% spike … Read the whole story
With interest in native advertising surging, it was only a matter of time before the powers that be decided to get involved. This week … Read the whole story
Entrepreneur James Demetriades, who unsuccessfully sued Yelp about reviews on the service, must now pay $220,000 to reimburse the company for its legal fees, … Read the whole story
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Full disclosure #1: I was late to the "Scandal" party. But am quickly catching up with this addicting, fast-paced ABC series that follows a … Read the whole story
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New technology released by Apple gives advertisers and retailers the ability to transmit personalized offers directly to consumers who want them most, and advertisers … Read the whole story
