by Erik Sass
Posterscope's U.K. operation has signed a deal for mobile network usage data from EE (Everything Everywhere), the largest mobile network operator in Britain. The … Read the whole story
by Tyler Loechner
Three months after revising its real-time bidding (RTB) projections, eMarketer is at it again -- this time saying advertisers will spend more than $9 … Read the whole story
by Mark Walsh
With Black Friday almost upon us, projected holiday online shopping in the U.S. is expected to increase 14% this year to nearly $48.1 billion. … Read the whole story
by Laurie Sullivan
Click fraud continues to run rampant across the Internet through hijacked machines predominantly on residential IP addresses. Spider.Io CEO Douglas de Jager exposes the … Read the whole story
by Mark Walsh
With the college football, NFL, NBA, and NHL seasons all underway in October, and the World Series in progress, ESPN saw its highest monthly … Read the whole story
by Wendy Davis
Handing Apple a decisive victory, a federal judge dismissed a lawsuit accusing the company of failing to live up to the privacy promises it … Read the whole story
by Gavin O'Malley
A full week before Cyber Monday, a clear picture of the holiday e-shopping season is already taking shape. Researchers are now confident that 2013 … Read the whole story
COMMENTARY
by
Sometimes it's hard to pick your battles of the sexes; this particular little dust-up has my head spinning. It's devolved into a fight between … Read the whole story
COMMENTARY
by JR Little, Op-Ed Contributor
A great marketer should abhor the consumers-want-to-disconnect thinking in advertising and media agencies. Going back to the less digitally connected times is not an … Read the whole story