by Laurie Sullivan
Brands waste millions of dollars buying online ads that site visitors never see -- and Google hopes to change that. The company announced a … Read the whole story
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by Gavin O'Malley
While traditional marketing is expected to keep its edge in 2014, new research shows that digital marketing efforts are right on its heels. Traditional … Read the whole story
by Laurie Sullivan
Facebook is the most trusted online platform for product reviews and recommendations -- beating out blogs, retail Web sites, Pinterest, YouTube, Twitter and Google+, … Read the whole story
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by Tyler Loechner
Programmatic video advertising platform BrightRoll today announced a strategic partnership with Nielsen. The partnership will integrate Nielsen Online Campaign Ratings into BrightRoll's console, providing … Read the whole story
by Mark Walsh
Instagram on Thursday launched a new feature that allows users to privately share photos and videos along with text. With the rollout of Instagram … Read the whole story
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by Tyler Loechner
At the Email Insider Summit this morning, email data service provider TowerData announced it has acquired Rapleaf, a real-time data provider for email marketing. … Read the whole story
by Wendy Davis
After prodding by Federal Communications Commission Chairman Tom Wheeler, the major wireless carriers said they will allow consumers to unlock their mobile phones after … Read the whole story
COMMENTARY
by George Simpson, Featured Contributor
A story in the New York Times this week explored the problem of "news" sites so rushed to "break" stories that they often post … Read the whole story
COMMENTARY
by Joe Mandese
For the record, you can say you heard the term here first. I can find no reference of it being used before, and Google … Read the whole story