by Wendy Davis
Apple has agreed to provide refunds of at least $32.5 million to settle charges that it unfairly billed parents for their children's in-app purchases, … Read the whole story
by Mark Walsh
GM has returned as a Facebook advertiser with a campaign promoting the Chevrolet Sonic, and the social network wants to dispel any lasting perception … Read the whole story
by Laurie Sullivan
Most mobile apps simply don't generate a profit. Fledgling DoApp wants to change that. The company has created a self-serve mobile advertising network that … Read the whole story
by Tyler Loechner
WebSpectator, a real-time ad exchange that measures a consumer's time spent viewing ads, on Wednesday announced it has received Media Rating Council (MRC) accreditation … Read the whole story
by Gavin O'Malley
LiveIntent raised a fresh $20 million in funding. The company is moving to a bigger office in downtown Manhattan and hiring more sales staff … Read the whole story
by Staff Report
Madison Avenue's media elite turned out Tuesday night to celebrate MEDIA's "Agency of the Year Winners," including Carat, which was named media agency of … Read the whole story
by Steve McClellan
Telecom company Sprint is preparing to conduct a comprehensive review of its agency roster, according to Masayoshi Son, the CEO of its parent company, … Read the whole story

COMMENTARY
by Steve Smith, Staff Writer
Yahoo's latest run of mobile apps shows real thought about the possible ways we want to consume media on mobile devices. They may not … Read the whole story

COMMENTARY
by Tyler Loechner, Staff Writer
Marketers have tamed Big Data -- or at least they are trying to -- with automation. But not everything has been automated yet, which … Read the whole story