Flipboard and CNN on Wednesday announced a deal in which Flipboard would acquire rival newsreader app Zite from CNN and form a broad content … Read the whole story
LinkedIn is extending its Sponsored InMail product to mobile devices as it continues to build up mobile advertising on the professional networking site. The … Read the whole story
Atlas SoIutions, the ad server and measurement platform purchased from Microsoft by Facebook last year for a reported $100 million, will use Innovid as … Read the whole story
Yahoo is asserting the power of its still-massive scale and base of registered users. The company is testing the kind of in-stream app install … Read the whole story
Contact lens seller 1800Contacts didn't violate antitrust laws by suing rival company Lens.com over its AdWords campaign, a federal judge has ruled. Read the whole story
Rich media platform Flite is partnering with Atlas to allow advertisers using the ad-serving and measurement service to more easily create ads that run … Read the whole story
Brandscreen, a demand-side platform (DSP), has been acquired by Zenovia, a display advertising exchange. Brandscreen is headquartered in Australia, and is one of the … Read the whole story
The holding company has rebranded its media management arm and merged two shops -- TargetCast and RJ Palmer -- into a single new agency … Read the whole story
Google commands the largest share of mobile search volume of any single publisher, but it may surprise you that recent surveys of tablet and … Read the whole story