Encouraging more video views, Twitter is now letting mobile users preview clips right in their feeds and play them with one click. As part … Read the whole story
Mobile devices will account for 50% of Google paid-search clicks by December 2015, according to Marin Software. The company predicts in a report released … Read the whole story
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Steve Smith, MediaPost's very own Mobile Insider columnist and resident college professor, recently wrote about a Nashville digital agency that put up a large … Read the whole story
Facebook's $20 million settlement of a lawsuit stemming from its sponsored stories ads has caught the attention of the Federal Trade Commission, which this … Read the whole story
KC Estenson, SVP and general manager of CNN.com, discusses the network's recent sale of news aggregator app Zite to Flipboard this month, the audience … Read the whole story
Criteo, the ad retargeting firm that filed its F-1 papers to take the company public back in September, this week announced the price of … Read the whole story
In an advertising marketplace disparity that likely has not been seen since Arbitron and Nielsen competed as currencies for local TV advertising buys decades … Read the whole story
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In the U.S., the Super Bowl is the supreme sporting event for advertisers. It captures the biggest captive television audience of the year; in … Read the whole story
