U.S. advertisers spent 79% more on tablet campaigns and 107% on smartphone campaigns in Q1 2014, per a report released Monday. Overall, marketers spent … Read the whole story
Digital-marketing tech company IgnitionOne has released its Q1 2014 digital marketing report, highlighting the programmatic display marketplace in one section. As expected, Q1 "saw … Read the whole story
Media audience researcher GfK MRI has struck deals with three of the online industry's biggest data management platforms (DMP) -- BlueKai, eXelate and Lotame … Read the whole story
It's no secret why social leaders like Facebook and Twitter are investing so heavily in video: People love the stuff. Also, as new research … Read the whole story
Google has made "painstaking" efforts to prevent the clip "Innocence of Muslims" from appearing on YouTube, the company says in new court papers. Read the whole story
Epom, a Ukraine-based ad management platform, recently announced it has acquired $7 million from private investors. The money came from the three original founders … Read the whole story
Jack Randall, Univision SVP of business development, says Ford and Toyota spend the most in Spanish language ads, followed by Chevy, Honda, Nissan. "They … Read the whole story
- COMMENTARY
Sports sells, and as the new Ooyala Global Video Index shows, all around the world, sports is driving online video, but it particularly influences … Read the whole story
