by Erik Sass
Univision Communications is laying off dozens of employees at radio stations across the U.S. as part of an initiative to consolidate programming responsibilities, which … Read the whole story
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by Gavin O'Malley
A number of software startups are trying to solve social media's relevancy issue -- and connect brands with consumers in the process. Take Mightybell, … Read the whole story
by Wendy Davis
In a blow to software developer Carrier IQ, a federal judge has rejected the company's bid to send a class-action privacy lawsuit to arbitration. … Read the whole story
by Gavin O'Malley
Combining the best of all media channels, Web TV is attracting more consumers than ever. As such, a full 25% of consumers plan to … Read the whole story
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by Tyler Loechner
Perfect Audience, a self-serve retargeting platform, has announced that it has joined Twitter's Tailored Audience Program. To support its inclusion in the program, Perfect … Read the whole story
by Karl Greenberg
Who's the global manager of the at-home assembly project quoted in the official news bulletin? One Kuruma Tsukuru. "Young people around the world are … Read the whole story
COMMENTARY
by George Simpson, Featured Contributor
Advertising revenue for movie theaters last year totaled $678 million, up 6.5% from 2012, according to the Cinema Advertising Council. Since 2004, cinema advertising … Read the whole story
COMMENTARY
by John R. Osborn, Op-Ed Contributor
The Media Research Council (MRC) and the IAB this week issued viewable impressions guidelines for both static display and video ads: for the former, … Read the whole story
COMMENTARY
by Kaylie Smith
Automated advertising allows buyers to test multiple campaign attributes and update planning decisions in real-time. Combine this with the benefits of single workflows and … Read the whole story