At a time when the major TV networks are hyping the shift to so-called "C7" ratings (live same day average commercial ratings, plus seven … Read the whole story

LinkedIn has surpassed 300 million active members worldwide, up from 277 million at the end of 2013. The roughly 36% growth rate in the … Read the whole story

Google is asking a federal appellate court to turn away a group of consumers who say their privacy is violated by Gmail ads. The … Read the whole story

Digital media may have the fastest organic growth rates, but it was the traditional medium of television that catapulted Madison Avenue's media spending during … Read the whole story

For 2013, the average online video ad was about double the price of a national TV commercial. An average online video ad -- for … Read the whole story

Microsoft believes it can predict the outcome of some favorite TV competitions like "American Idol," "Dancing With The Stars," and "The Voice." The latest … Read the whole story

The "super premium" bourbon brand is launching its first TV ad today. The ad, part of a broader brand campaign, will air on various … Read the whole story

Included in the real-time-ification of media trading is a hunger for faster analytics. Smaato, a mobile ad exchange, sees additional, improved automation as a … Read the whole story

Mobile shopping is getting bigger faster, even if it still doesn't appear to dominate the purchasing landscape. A new report on mobile shows that … Read the whole story