Facebook is expanding access to Business Manager, a tool that is intended to allow large advertisers and agencies to manage all of their ad … Read the whole story

Marketers will spend 52% more on search engine optimization (SEO) by 2018. In fact, one in every $10 spent on digital marketing services will … Read the whole story

Ahead of its scheduled NewFronts presentation on Monday afternoon, Microsoft announced a major move into original programming. Xbox Originals, so-called, range from a "Halo" … Read the whole story

Google, Vibrant Media and WPP's Media Innovation Group acted "contrary to industry practice and contrary to their own privacy policies" when they circumvented Safari … Read the whole story

The agency cites Rentrak's ability to target audiences more precisely. The deal expands the relationship between IPG and Rentrak, which is part of a … Read the whole story

Within three to five years, new research suggests, a majority of brand marketers and agency executives expect digital video programming to become as important … Read the whole story

AudienceScience, an ad tech provider that looks to partner directly with brands, announced the appointment of Jeff Hochberg as vice president of business development. … Read the whole story

CEO Miles Nadal's compensation more than doubled to $20.7 million. The company reported that it has made changes in its executive compensation program after … Read the whole story

Rovio Entertainment, the Finnish company behind the "Angry Birds" mobile game franchise, on Monday announced 2013 financial results showing slowing growth. Following years of … Read the whole story

Is the banner dead? Maybe not -- but some say it's on its way. Matt Cooper, founder of Addroid, an ad platform for video-based … Read the whole story