Yahoo has stopped honoring the do-not-track requests that users send through their browsers, the company said this week. The move marks a turnaround for … Read the whole story
The publisher's pitch to media buyers during its NewFront presentation highlighted WSJ's mastery of "real-time marketing solutions," according to Trevor Fellows, head of global … Read the whole story
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According to some, I am supposed to be aghast because poor Clayton D. Lockett writhed and groaned on an Oklahoma gurney for about 40 … Read the whole story
For tablets, what a difference a year makes. A hot item during the 2013 holiday season, demand cooled off dramatically in the first quarter … Read the whole story
MEC has appointed Shenan Reed to the post of president, digital, North America. Reed is an agency entrepreneur who founded Morpheus Media in 2001, … Read the whole story
LinkedIn reported a first-quarter loss on increased expenses, but had better-than-expected revenue. The social networking site on Thursday said revenue rose 46% to $473.2 … Read the whole story
Facebook wants to take the fear out of app testing. That's what Mark Zuckerberg, the company's founder and CEO, said during his keynote at … Read the whole story
Industry veteran Alexander Ouvaroff is tasked with growing Rosetta's West Coast business across its Technology & Telecommunications Industry Group and will lead account management … Read the whole story
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Many marketers now consider online video nearly on par with TV. In fact, many believe original digital video will become as vital to their … Read the whole story
COMMENTARYAccording to mobile app marketing platform Fiksu, programmatic is helping app marketers get their word out "without breaking the bank." Fiksu has released its … Read the whole story
