by Joe Mandese
Kristi Argyilan has jumped from president of Interpublic's Mediabrands' Magna Global North America unit to a top position at retail giant Target. She is … Read the whole story
by Steve McClellan
The Tokyo-based holding company will serve as "strategic partner" to the social network's Japanese operation which was established in 2013. The agreement is the … Read the whole story
COMMENTARY
by George Simpson, Featured Contributor
You would be hard-pressed to think of another individual in the U.S. whose firing could have generated more coverage and opinion than when "The … Read the whole story
COMMENTARY
by Tyler Loechner, Staff Writer
Christian Juhl, the new global CEO of digital ad agency Essence, says brands and digital agencies are looking for programmatic ad partnerships that put … Read the whole story
by Tyler Loechner
Programmatic video advertising platform BrightRoll on Thursday announced partnerships with eXelate and Precision Market Insights (from Verizon) in an effort to boost mobile audience … Read the whole story
by Wendy Davis
Web site operators and mobile app developers should offer privacy policies written in short, jargon-free sentences, California Attorney General Kamala Harris says in a … Read the whole story
by Mark Walsh
Facebook has tweaked its privacy settings to make it easier for new users to share their posts privately. When joining Facebook for the first … Read the whole story
by Steve McClellan
Bill Koenigsberg, president, CEO and founder, Horizon Media, is the new Chairman of the Board of the 4As, and the first chairman from a … Read the whole story
by Laurie Sullivan
As Brazil prepares to host the World Cup, Google analyzes a surge in searches related to the sport. While the tournament -- scheduled to … Read the whole story
COMMENTARY
by Eric Berry
In a recent column here, I exhorted marketers to take control of the sales conversion path in their native advertising programs. I emphasized in … Read the whole story