MediaMath has closed another round of funding -- $73.5 million -- with plans to expand globally and support international offices in the EMEA, APAC … Read the whole story
comScore has agreed to pay $14 million to settle claims that it violated panel members' privacy by collecting a trove of data about them, … Read the whole story
New research from Forrester finds that only 46% of eBusiness executives surveyed have used a third-party service for measuring mobile activity. The pace of … Read the whole story
Sony Computer Entertainment America (SCEA) will use YouTube to stream live their E3 press conference to gaming fans around the world -- the one … Read the whole story
Facebook is acquiring Pryte, a Finnish startup that makes it easier for people in emerging markets to access mobile applications inexpensively. Pryte's service allows … Read the whole story
Hoping to fortify its position as the leading photo-sharing app, Instagram just expanded its filtering options to include brightness, contrast, saturation and "warmth." Users … Read the whole story
Sabogal had been the global CEO of BPN, the IPG Mediabrands agency, since its launch in 2012. Now he will replace Steve Ridley, who … Read the whole story
Comcast Spotlight, the ad sales arm of Comcast Cable, on Tuesday announced it has struck a partnership with sell-side platform (SSP) Rubicon Project to … Read the whole story
Forensiq has built lead and conversion fraud technology that has helped it to expand overseas. The advertising company, which works to eliminate display fraud, … Read the whole story
Networks all love to blow their horns about how they want to be better and bigger. But there can be limits -- and realities. … Read the whole story
ABC's announcement last month that it would be rolling out a programmatic video solution, aided by tools and data developed by Freewheel, was notable … Read the whole story