by Laurie Sullivan
Jivox has released the IQ Data Engine into the cloud to help brands create more relevant ads. The platform, a component of their IQ … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Talk show comedian/hosts are ramping up some big attacks on big media -- all for the fun of it, we expect. On his new … Read the whole story
by Laurie Sullivan
Pinterest has become more like a search engine with Wednesday's launch of Guided Search for desktops, and the company has also hired a couple … Read the whole story
COMMENTARY
by Mark Walsh
With PayPal President David Marcus making the leap to Facebook, speculation has already begun about how the move could help the social network jumpstart … Read the whole story
by Wayne Friedman
Veteran advertising agency executive Jacki Kelley has been named as chief operating officer of media for Bloomberg Media. Kelley will run Bloomberg's Web, mobile, … Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
Apps that use location information to target alerts are seeing substantial lifts in engagement. It's not just about geo-triggered messages, but using location data … Read the whole story
by Erik Sass
Just in time for the 2014 World Cup in Brazil (not to mention Major League Baseball's All-Star Game in Minneapolis) ESPN Radio has struck … Read the whole story
by Wendy Davis
In a blow to Yahoo, a federal judge in California has again rejected the company's bid to dismiss a trademark infringement lawsuit by Parts.com. … Read the whole story
by Mark Walsh
The U.S. will be among nine countries where smartphone adoption exceeds more than half the total population this year. That figure will reach 15 … Read the whole story
by Aaron Baar
"Consumers are very particular about their viewing habits," Brett Sappington, director of research at Parks Associates, tells "Marketing Daily." "It also shows that they're … Read the whole story
by Larissa Faw
Karina Dobarro joins the media agency as vice president, managing director, multicultural brand strategy, while Jerly Marquez has been named associate director of multicultural … Read the whole story