In what seemed equivalent to the entrance of a rock star taking the stage to entertain thousands of fans, YouTube CEO Susan Wojcicki kicked … Read the whole story
The free ride could soon be over for larger businesses that rely on Foursquare's database of bars, restaurants, boutiques, and the like. Pursuing new … Read the whole story
The IAB has announced that 16 more companies are awaiting certification under the revised IAB Quality Assurance Guidelines program (QAG 2.0). Read the whole story
TubeMogul is the first buy-side platform to announce that it has plugged into Vungle's new mobile video ad exchange, the companies announced Friday. The … Read the whole story
L.A.-based The Search Agency will announce Friday the acquisition of MoFuse. The technology will support mobile marketing campaigns for local businesses. Terms of the … Read the whole story
Jelli, a programmatic ad platform for radio, has announced its intention to exit the "social radio" space starting Monday, June 30. The company launched … Read the whole story
In a major World Cup game on Thursday between the U.S. and Germany -- in which Germany won 1-0 -- ESPN pulled in a … Read the whole story
I was all set to write a really thought-provoking, cerebral column on faking cultural literacy that probed how the Internet lets us skim the … Read the whole story
Is it time for marketers who use native advertising to wake up to the fact that they could be causing potential damage to their … Read the whole story