Yahoo on Tuesday said it has fully integrated comScore's audience verification service into its ad buying and reporting platforms. The two companies first announced … Read the whole story
Following similar moves of other media companies, Gannett Co. will split into two publicly traded companies -- one for its TV/digital assets and one … Read the whole story
Yahoo didn't run afoul of an anti-spam law by allegedly sending thousands of SMS messages to the wrong person, the company argues in new … Read the whole story
As part of the alliance, a Gramco executive will be based in S+G's headquarters in New York City and S+G senior executives in the … Read the whole story
ChoiceStream, a demand-side platform (DSP), on Tuesday announced the launch of an analytics and reporting dashboard, dubbed cs.Console. The company announced the console at … Read the whole story
Demonstrating the power of organic listings in search engines on a company's financial profits, online deals supplier RetailMeNot reported a sharp decline in Q2 … Read the whole story
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Apparently it's now a thing for teenagers to set themselves on fire and share it on social media -- it's called the "fire challenge," … Read the whole story
