Oracle made its data play clear after acquiring DMP BlueKai earlier this year, and on Monday reaffirmed its commitment to data by acquiring Datalogix, … Read the whole story
Despite fresh concerns about Facebook's popularity among teens, the social giant appears to be ending 2014 on a high note. Instagram's success ups Facebook's … Read the whole story
Yahoo and Web users who say the company wrongly scans their email messages have been unable to resolve their differences out of court. The … Read the whole story
In the launch spot, he's the sheriff in a cowboy movie, riding into town, and onto the set, to confront outlaws who have come … Read the whole story
It would be a mistake to expect shoppers to go all 2004 this holiday, says James Russo, Nielsen's SVP global consumer insight. In this … Read the whole story
When the IAB said advertisers and publishers will just have to deal with a 70% viewability standard until the problem could be solved, you … Read the whole story
Craig Ferguson went out with a bang Friday night with a show-stopping musical number that managed to top the week's other late-night finale seen … Read the whole story