For all the focus on social media and the next generation of bright shiny communications technologies, the most important "digital tool" in the workforce … Read the whole story
Rather than a media list, here is a culture list to end 2014. This is a small collection of literary, political, ecological, personal and … Read the whole story
Pay-per-click marketers can't proceed with a class-action lawsuit alleging that Facebook charged them for invalid clicks, a federal appellate court has ruled. The marketers … Read the whole story
There's an art to giving and receiving comments that few take time to learn. An article published in the most recent edition of "Harvard … Read the whole story
Mall owner CBL Properties is deploying a DOOH ad network to 30 large malls across the U.S., with plans to add another 60 malls. … Read the whole story
While there was a flurry of "exits" in the ad tech space in 2014, most came in the form of mergers and acquisitions, and … Read the whole story
U.S. theatrical box office revenue is on track to sink anywhere from 5% to 7% versus a year ago -- its poorest results since … Read the whole story
The credit card firm is debuting a new spot during Wednesday night's Capital One Orange Bowl on ESPN. The ad was created by DDB, … Read the whole story
The agency, part of Dentsu Aegis Network, will work with the client across its digital properties globally, focusing on marketing, mobile and web customer … Read the whole story