Trying to balance business interests with user satisfaction, Pinterest has decided to remove affiliate links from its platform. As a result of the new … Read the whole story
A recent pro-Pandora decision in a privacy lawsuit "guts the protections" that lawmakers intended for consumers, an attorney to an appellate court this week. … Read the whole story
Memo to: Linda Yaccarino -- Linda: As you know, I was at the IAB meeting in Phoenix last week and wandered into a session … Read the whole story
Programmatic or automated ad buying could put a stake in the heart of multichannel networks or force them to rethink their business model. One … Read the whole story
Google and Mattel have partnered to bring the View-Master into the twenty-first century, complete with virtual reality using the technology behind Google Cardboard, developed … Read the whole story
As marketing departments increase revenue-generating strategies to become a profit center, marketers must invest more of their budgets in customer relationships. More than 80% … Read the whole story
For the most part anyway, according to Michael Roth, who was asked about the practice during a conference call with analysts to discuss the … Read the whole story
SpotXchange, the programmatic video supply-side platform (SSP) that sold a majority stake to RTL Group last year, has teamed with RTL Nederland to launch … Read the whole story
Before releasing her company's mobile game Seaboard just prior to Christmas, Blackflip Studios VP of Brand Marketing Sarah Ross knew she wanted to take … Read the whole story