by Gavin O'Malley
As its star continues to rise, Instagram is rolling out another way for advertisers to reach its young users. Carousel ads, so-called, are a … Read the whole story
by Laurie Sullivan
Kenshoo and Marin are separately forcing brands to rethink how to use advertising and media. Each company this week independently announced the creation of … Read the whole story
by Gavin O'Malley
Despite efforts to broaden its mass-market appeal, Twitter's user growth will continue to slow, while Instagram will keep taking social-media market share. That's according … Read the whole story
by Wendy Davis
The Cartoon Network is asking appellate judges to reject Android user Mark Ellis's request to revive his video privacy lawsuit. The company argues that … Read the whole story
by Wayne Friedman
TV station group owner E.W. Scripps followed business results similar to other TV stations groups' fourth-quarter 2014 results -- lower local core advertising, but … Read the whole story
by Sarah Mahoney
Big changes are coming from Target Corp., with the retailer vowing to regain its lost cheap-chic luster, sharpen its appeal to Millennials, woo more … Read the whole story
by Tyler Loechner, Joe Mandese
In a move that sends a powerful signal about the future of data-based audience targeting, Nielsen this morning announced a deal to acquire eXelate, … Read the whole story
COMMENTARY
by Andy Maskin
Snapchat, the popular mobile messaging app famous for self-destructing messages, recently launched a new feature called Discover. It functions as a media portal, allowing … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Alibaba announced Wednesday it will be launching a new data center in Silicon Valley, with the intention of taking a piece of the U.S. … Read the whole story