The Federal Communications Commission's new approach to broadband deprives the Federal Trade Commission of the ability to sue AT&T for throttling wireless subscribers, the … Read the whole story
West Elm's latest campaign digs into social media roots with a predictive spin. The Williams-Sonoma company has been working with Olapic, which launched an … Read the whole story
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The other day I was reading a byliner in The Guardian about how much people hate and/or distrust advertising (again/still) -- but I was … Read the whole story
Innovid, an interactive online video ad platform, has announced a partnership with Integral Ad Science, a viewability and fraud measurement firm. Integral's viewability, fraud … Read the whole story
Because consumers' Twitter activity doesn't tell their whole story, the social network is giving brand partners better off-site insights with which to target users. … Read the whole story
In the coming days and weeks, Facebook is telling brands and other Page owners to expect a noticeable dip in "like" counts. The likely … Read the whole story
Mediaocean, an ad management platform, on Thursday announced its agency clients will now have access to Spotify's audience inventory. Spotify's desktop, mobile, tablet and … Read the whole story
Millennials love Major League Soccer; more and more affluent people are Millennials; more and more affluent people love MLS. And there you have a … Read the whole story
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I have swallowed the red pill of reality. For the past four-and-a-half days, I've been bombarded by insanely skilled academics with a tsunami of … Read the whole story
