by Wayne Friedman
Charter Communications, with big help from Liberty Media, has now moved quickly in buying Time Warner Cable in a proposed $56.7 billion deal -- … Read the whole story
by Erik Sass
Ever since its spinoff by Time Warner last year, Time Inc. has worked steadily to diversify its online offerings through acquisitions and partnerships. The … Read the whole story
by Joe Mandese
A potentially disruptive new technology developed by an Israeli start-up takes the concept of addressability to a new extreme: It detects your actual address … Read the whole story
by Wendy Davis
Advocacy group Free Press is warning that Charter's proposed $56.7 billion acquisition of Time Warner, combined with Charter's acquisition of Bright House Networks, could … Read the whole story
by Steve McClellan
In the new position Ingram will oversee all of WPP's global accounts and continue to serve as President and CEO of Team P&G across … Read the whole story
by Laurie Sullivan
eBay has reinvented its advertising business through the launch Tuesday of a promoted listing service. Alex Linde, VP of advertising monetization, told "Search Marketing … Read the whole story
by Gavin O'Malley
At least for the moment, a majority of consumers say they prefer live-streaming apps like Periscope and Meerkat for sharing time with friends and … Read the whole story
by Joe Mandese
Deutsch has hired Ogilvy intelligence chief Madonna Deverson to oversee its brand intelligence. Deverson, who will serve as executive vice president-brand experience will be … Read the whole story
COMMENTARY
by Wendy Davis, Staff Writer
Advertisers, agencies and publishers serve the AdChoices icon more than 1 trillion times each month. Yet despite the icon's presence throughout the Web, fewer … Read the whole story
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by Richard Whitman, Columnist
It's not a surprise that many brands are shifting their marketing budgets away from traditional media and toward digital media but the financial segment … Read the whole story