Sprinklr has acquired location-specific text analytics software start-up NewBrand. With the acquisition, Sprinklr hopes to give clients access to another layer of customer insights … Read the whole story
In an about-face, AT&T will promise to follow some of the new net neutrality rules as a condition of its $49 billion merger with … Read the whole story
Working directly with Facebook's ad department, Instagram soon plans to help brands reach users based on standard demographics and lifestyle interests. Instagram is promising … Read the whole story
Netflix has begun showing pre-roll promos for some of its features, on an experimental basis. That has some people believing that's the appetizer before … Read the whole story
Placemedia, a supply-side platform (SSP) for programmatic TV advertising, on Tuesday announced it has added 12 new networks to its platform. The company claims … Read the whole story
Small and medium-sized retail businesses with less than 99 employees might hold back investments in paid-search advertising this year, but according to an eMarketer … Read the whole story
"For the most part, it's the same cast of characters across these services. If we can see other providers really taking hold in the … Read the whole story
Lithium Technologies has unveiled a suite of new products to help brands analyze and manage social media, with an eye to more effectively integrating … Read the whole story
The top 1,000 retailers find that search engines deliver 41% of their Web site traffic -- significantly higher than any other source -- but … Read the whole story
Founded 20 years ago, Digital Kitchen's current management team of Chairman Paul Matthaeus, President Don McNeill and CEO Bill Fritsch will remain in place. … Read the whole story
Investing further in artificial intelligence, Facebook is officially opening a new research lab in Paris. Facebook said it hopes to work openly with and … Read the whole story