"Inclusivity is now a baseline expectation. Work that tries to fake it stands out for the wrong reasons," says Pharma juror Amanda Fuller.

Three fictional shorts aim for "authentic portrayals of disease and patient experiences."

Music-video-like spot illustrates the lyrics to the Blink-182 songs by showing hospital folks bringing "warm blankets" and "French braiding" a patient's hair.

Product is said to block off common sleep disruptors like traffic or a partner's snoring while providing comfort even for side sleepers.

The big AI players like ChatGPT "get (vaginal) health information wrong," says Evvy co-founder and CMO Laine Bruzek.

"Putting a real family at the center of the story," nonprofit's "authentic storytelling really reflects the impact of our work," says CMO.

Why a health awareness campaign featuring baseball? "When players say something, people tend to listen, and it becomes very relatable," says Merck exec.

"Rushed visits leaving you with unanswered questions? An MDVIP-affiliated doctor has more time to truly listen," is the company's marketing message.

In one spot, "dumb" is symbolized by a sloth blowing bubble gum. The sloth chews Neuro and presto, can play classical piano!