Social media may or may not be useful for selling various kinds of stuff to people, but for one category, automobiles, it's definitely a non-starter (get it?). That's according to … Read the whole story
Wooing brands with the promise of better engagement and greater accountability, Twitter is now testing a performance-based Promoted Video program. Brands using Promoted Video … Read the whole story
On average, per Nielsen Music 360, multicultural Americans spend $7 more on music than the total population -- $111 per year versus $104, or … Read the whole story
Global mobile advertising nearly doubled last year, jumping from $10 billion to $19.3 billion, according to a new estimate by the Interactive Advertising Bureau's … Read the whole story
In a recent survey on breakfast dishes, flavors and trends among 1,280 consumers, Millennials showed more interest in all of the breakfast trends tested, … Read the whole story
Coming off the hugely popular World Cup this summer, NBC Sports is hoping to grow football-fever into a new national pastime for its Barclays … Read the whole story
No doubt about it -- Snapchat continues to gain fans who admittedly "love" the platform -- although it remains unclear what the reported Snapchat-authorized … Read the whole story
Ladies and gentlemen, the feeding frenzy has begun. And that can only mean one thing: It's Shark Week. Originally launched in 1988, Shark Week … Read the whole story